Industry

The Construction Industry Insider is an annual report that outlines current conditions, the long-term industry outlook and growth potential in Sonoma County’s construction sector. Published in partnership with the Sonoma County Workforce Investment Board (WIB) and conducted by our research partner, Moody’s Analytics.

• 2021 Construction Industry Insider (PDF: 5.6 MB)
• 2019 Construction Industry Insider (PDF: 6.2 MB)
• 2018 Construction Industry Insider (PDF: 684 kB)

The Wine & Craft Beverages Industry Report highlights the growth of the wine, beer, cider and spirits sectors in Sonoma County.

• 2020 Moody's Wine & Craft Beverage Industry Insider (PDF: 5,352 kB)
• 2018 Moody's Wine & Craft Beverage Industry Insider (PDF: 665 kB)

The Financial, Real Estate and Creative Industries Insider is an annual report that analyzes the current conditions, long-term industry outlook, growth potential for Sonoma County’s financial, real estate and creative sectors. Published in partnership with the Sonoma County Workforce Investment Board (WIB) and conducted by our research partner, Moody’s Analytics. 

• 2021 Financial, Real Estate, & Creative Industry Insider (PDF: 5.67 MB)
• 2018 Financial, Real Estate and Creative Industry Insider (PDF: 5.4 MB)

The Health Industry Insider is an annual report that analyzes current conditions, the long-term industry outlook, and advantages/challenges within Sonoma County’s health sector. Published in partnership with the Sonoma County Workforce Investment Board (WIB) and conducted by our research partner, Moody’s Analytics.

• 2020 Health Industry Insider (PDF: 10.5 kb)
• 2019 Health Industry Insider(PDF:6.1 MB)
• 2018 Health Industry Insider (PDF: 928 kB)

The EDB provides ongoing research on the Outdoor Recreation sector in Sonoma County.

• 2018 Sonoma County Outdoor Recreation Economic Impact (PDF: 1.81 MB)
• 2017 Sonoma Raceway Economic Impact (PDF: 2.06 MB)

The Technology, Manufacturing and Lifestyle Products Insider is an annual report that analyzes the current state of the technology, innovation and creativity industries, the long-term outlook for these industries and challenges and advantages in Sonoma County’s technology and creative sectors. Published in partnership with the Sonoma County Workforce Investment Board (WIB) and conducted by our research partner, Moody’s Analytics.

• 2020 Technology and Manufacturing Insider (PDF 1,625 kB)
• 2019 Technology and Manufacturing Insider(PDF 4.0 MB)
• 2018 Technology and Manufacturing Insider (PDF: 5.40 MB)

This section outlines the research and reports related to both the Tourism and Restaurant industries in Sonoma County. These reports include information on the tourism and restaurant industry vitality and long- term outlook, key economic indicators for each of the sectors and industry survey results. Many of these reports are produced with help from our research partners. When this is the case, it will be clearly indicated in the report.

Transient Occupancy Tax Report 

• 2021 Second Quarter Transient Occupancy Tax Report (PDF: 841KB)
• 2021 First Quarter Transient Occupancy Tax Report (PDF: 10,714 KB)
• 2020 Fourth Quarter Transient Occupancy Tax Report (PDF: 3,084 KB)
• 2020 Third Quarter Transient Occupancy Tax Report (PDF: 2,645 KB)

Annual Tourism Report

• 2021 Annual Tourism Report (PDF: 12 MB)
• 2020 Annual Tourism Report (PDF: 4 MB)
• 2019 Annual Tourism Report (PDF: 9.9 MB)

Restaurant Week Report

• 2021 Restaurant Week Report (PDF: 3.62 MB)
• 2019 Restaurant Week Report(PDF: 7.3 MB)
• 2018 Restaurant Week Report (PDF: 733 kB)

Sonoma County Visitor Center Report

• 2018 Sonoma County Visitor Center Report (PDF: 9.82 MB)
• 2017 Sonoma County Visitor Center Report (PDF: 13.3 MB)
• 2014-15 Sonoma County Visitor Center Report (PDF: 3.77 MB)